Bench Brewing announced Tuesday the release of its first-ever lager, co-branded in partnership with the Hamilton Tiger-Cats.
“Bench Brewing Company is happy to expand our partnership with the Tiger-Cats with the release of a limited edition co-branded can for Bench’s first-ever lager,” said Matt Giffen, Founder at Bench Brewing. “We’ve been happy pouring our beers throughout Tim Hortons Field and collaborating on the amazing experience at the Bench Craft Beer Gardens since 2017.”
Lincoln Lager is Bench Brewing Company’s first lager. Brewed in the German Helles style, this beer was designed around the local water profile surrounding the Bench brewery, which displays the great minerality that this type of lager is known for. With notes of noble German hops and a gentle malt backbone, this lager is crisp, clean and extremely refreshing.
“We are very proud to call the Town of Lincoln home, and also as proud to have the City of Hamilton and Ticats Nation as part of our extended community,” added Giffen. “Launching this beer in the limited edition Ticats can is the perfect way to express our partnership.”
The limited edition Tiger-Cats branded cans will be available for purchase exclusively from the Bench Brewing Company online shop at https://shop.benchbrewing.com/products/ti-cats-lincoln-lager. Order online and arrange for doorstep direct delivery or sign-up for a pickup time at the brewery for their safe, touchless curbside pickup. A portion of the proceeds from the limited edition can will be donated to the Canadian Football League Alumni Association.
“We thank our amazing partners at Bench Brewing for creating such a fun way for thirsty Ticats fans throughout the Southern Ontario region to connect with the team they love,” said Matt Afinec, President and Chief Operating Officer of the Tiger-Cats. “Given the limited-edition nature of these Ticats-branded cans, we encourage fans to act quickly to ensure they get their hands on what will surely be a unique team collector’s item before they’re gone.”
“Matt Giffen and Bench Brewing continue to be great partners and supporters of not only the Tiger-Cats, but all CFL Alumni,” said Leo Ezerins, Executive Director of the CFLAA. “We are very grateful for their continued support and really look forward to enjoying our Lincoln Lager!”
For more information on Bench Brewing Company, including where to find the limited-edition Hamilton Tiger-Cats cans, visit www.benchbrewing.com or follow @benchbrewing on Facebook, Twitter, and Instagram.
About Bench Brewing Company
Bench Brewing Company is a farmhouse brewery located on 8 acres of farmland in Niagara’s beautiful Twenty Valley. The brewery is situated in the Town of Lincoln, right in the heart of the region’s rural but sophisticated wine region. Their home in the Twenty Valley is blessed with some of Ontario’s finest agricultural land with orchards, vineyards, and produce farms that provide the ideal location for making premium quality beer which reflect their local terroir. Bench Brewing’s vision is to produce premium quality beer that embraces old world brewing techniques while embracing their local surroundings.